Today, I sat down to write a thank you note to a recent customer. But all of my rough drafts thank you notes kept reading as like marketing brochures. I wrote things like: “I really appreciate your purchase of a Cubit Planning report.” Uggggh!
Frustrated with my inability to speak like a human, I went online to look for inspirational thank you note language. What I found was even worse: “Thank you for choosing to use my service.”
In desperation that this simple task was taking way too long, I pretended that a friend of mine who I used to work with had made a purchase. I pictured my friend in my head, and this is what I wrote to her.
Terri,
Thank you for buying a Socio-Ec Report for Project Name. I hope that this project is a successful one for you and the rest of your team.
Cheers!
Kristen
Now that is exactly what I meant to say 30 minutes ago.
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Good one, Kristen. The best thank-you’s are simple, specific, and heartfelt.
Thanks Tim! It’s amazing how much easier it is to communicate when I “speak like a human”–to steal a quote from Anthony.